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Big Changes to HARO (Help a Reporter Out): Connectively Review and Alternatives

  • Writer: Bridget and Lydia
    Bridget and Lydia
  • May 6
  • 2 min read

Updated: 3 days ago


⚡ Update [2026]: Big news...HARO and Connectively have since been acquired by Featured.com, and the platform has improved significantly. We'll be breaking this all down in an upcoming video, stay tuned! In the meantime, everything below still gives you solid context on what has happened in the last few years with HARO, Connectively and major PR platforms, but just know MAJOR changes have occured.


Not sure how to pitch once you're in HARO, Featured or Connectively? That's exactly what we map out for you in your Personalized PR Plan — your custom story angles, dream outlet list, and a publicist-written pitch ready to go. Get your plan here →

2024 --

Calling all business owners and subject matter experts! Big changes are coming. HARO, the beloved platform connecting you with journalists for media features, is undergoing a metamorphosis.

 

What's changing?

HARO is rebranding as Connectively, and introducing a paid plan alongside its free option. While the free plan offers a limited 5 pitches per month, paid plans provide more pitches and additional features.

 

Is it the end of an era?

Bridget Sicsko from Visibility on Purpose shares mixed feelings. While acknowledging the need for businesses to make money, she expresses sadness at the platform's shift and the limitations of the free plan.


So, what are your options?

 

Embrace Connectively (cautiously):

 

  • Explore the platform's search and outlet browsing functionalities.

  • Leverage the organized structure and bookmarking features.

  • Consider the paid plans if you require more than 5 pitches.

 

Seek alternatives:

  • Featured.com and Qwoted: Free and Paid platforms with similar models, but more robust platforms.

  • Source of Sources

  • A News Tip: Offers both free and paid options. 



Ready to Build a PR Strategy That Doesn't Depend on Any One Platform?

That's exactly what we do inside your Personalized PR Plan — a done-for-you roadmap with your custom story angles, dream outlet list, a publicist-written pitch, and the full strategy to get your brand featured without an agency.


👉 Grab your Personalized PR Plan: visibilityonpurpose.com/pr-plan


This post was written by Bridget Sicsko & Lydia Bagarozza, co-founders of Visibility on Purpose — a PR strategy studio helping CPG and product-based brands get featured in top media without agency retainers.

Together we've supported 300+ brands in landing features in Forbes, USA Today, Women's Health, mindbodygreen, FOX, and top podcasts.


Ready to get your brand featured? Grab your Personalized PR Plan here → visibilityonpurpose.com/pr-plan

Let's connect:


The takeaway:

The media landscape is evolving, and so are the tools we use. While changes to HARO might pose challenges, remember – adaptation is key. Explore Connectively, consider alternatives, and upskill yourself for media success.


 

Don't let the shift in HARO hold you back. Embrace the change, explore your options, and leverage the power of media to elevate your brand!


 
 
 

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