The Only Program You Need To Be The No-Brainer Choice
—thanks to the brand recognition you’ll build through PR.
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Admit it! You’re not here to dive into a nerdy PR strategy (even if 'we' find it thrilling).
You're here because:
→ you love seeing new leads, sales pouring in, your biz in the news, and your brand as the obvious choice (duh) for anyone who comes across it. Right?
Press is the #1 way to get the world to know your brand.
It's the skill that keeps on giving...and once you understand how the media works, you don't have to pay a dime to get featured!
"92% of consumers trust earned media, like press coverage, over other types of advertising, making it one of the most effective ways to build trust and credibility in a brand." - Nielsen
This is a safe space, so let's be real
👀 do any of these sound familiar? —
"My dream is to host a TV show like Chip & Joanna Gaines, with my own product line and storefront."
"I want to be the keynote speaker at the biggest industry conferences."
"I want TOP celebrities and influencers wearing and endorsing my products."
"I want to be well-known, invited to influencer events, and land book deals with Hay House."
"I want to be a guest on top podcasts with experts like Rich Roll, Lauryn Bosstick, Brené Brown, and Luke Storey."
"I want my brand to win beauty awards from Glamour, Allure, and ELLE, standing alongside legends like M.A.C."
Press is just our “how” to:
✓⃝ Opening doors for valuable partnerships
✓⃝ Shiny press features to brag about, post & build credibility
✓⃝ Doors opening 🚪 for valuable opportunities, speaking engagements & media invites
✓⃝ New clients, customers, & sustainable SALES growth
✓⃝ Boost in website traffic and SEO
✓⃝ Establishing authority for your business
✓⃝ Access to high-profile networks and connections
Over the years, we've helped hundreds of clients secure thousands of features
Clients Supported
Pieces of Press Secured
...who (just like you) have the goal of new leads, sales pouring in, your biz in the news, and your brand as the obvious choice for anyone who comes across it
So here's your invitation to STOP battling Instagram & TikTok
in hopes of going viral 👀 (sorry to call you out!)→ and start implementing a PRESS strategy that works for only 2-hrs per week.
↓
The Solution:
Pitch Party, a DIY PR Course
The only thing you'll need this season—nestled up with some hot cocao to be the no-brainer choice—thanks to the brand recognition you’ll build through PR.
"The course is precise and encouraging. As a result, I was featured in several media outlets such as Forbes, Yahoo Finance, and USAToday."
Syed, Real Estate & Airbnb Expert
So, Here's What We're Going To Teach You Inside ⬇
We make it easy!
- We set you up on platforms that 'low key' spoon feed you opportunities to get featured!
- We position your brand as the go-to industry leader.
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"10/10 recommend Lydia and Bridget for this.
I got featured in Yahoo, MSN, The Everygirl, Medium and 21 Ninety in 2 months…all from scratch. These ladies know what’s up!"
Bridge, Ayurvedic Practitioner, Former Occupational Therapist
"VOP was a game-changer in elevating my personal brand & company.
The world of media can be daunting, but Bridget and Lydia break it down into simple, actionable tasks that help you solidify your press footprint, eventually getting me features in Fast Company, Entrepreneur and Grit Daily!"
Sam Panitch, Founder at Elevation Nation, Podcaster
This is for you if...
✓⃝ You're a founder of a personal or product brand and you know getting press is a non-negotiable to achieve your Q1 business goals.
✓⃝ You own a CPG company and had planned on implementing press, but things got hectic & the time is NOW.
✓⃝ You aren't quite ready to pay a big agency yet, and you have the bandwidth to start securing some placements while you build.
↓ What To Expect Inside The Course↓
- Our 5-Step Process with short video trainings for how to get featured:
- Step 1 (Set A Foundation for press)
- Step 2 (Craft Your Pitch)
- Step 3 (How to Research Contacts)
- Step 4 (Platforms Wher eThe Media Comes to You)
- Step 5 (How PR, Sales, & Marketing With in Tandem)
- How to identify your Unique Differentiators to make you newsworthy
- Publicist-approved formulas to write your press-worthy pitch
- Research tools, templates, & strategies to curate your personalized media list
- Exclusive platforms & newsletters where the media "comes to you"
- Step-by-step strategy to built lasting relationships with the TOP journalists, producers, and hosts
- Strategies to leverage your press for even more opportunities
- How to GET BOOKED on the biggest podcasts
- Loads of example pitches, templates, and formulas at your fingertips
Hey! We're Lydia & Bridget
Lydia Bagarozza is a Publicist and PR Strategist of 10 years. She has worked at multiple agencies where she's spearheaded campaigns for top talent, personal brands, and household product brands sold at retailers like Neiman Marcus, Target, and Whole Foods. She's responsible for over 4,000 pieces of press and her clients are frequently seen in: Forbes, Oprah, Well+Good, SELF, Insider, Bustle, mindbodygreen, Byrdie, ELLE, and New York Magazine.
Bridget Aileen Sicsko is a former publisher turned speaker, as well as Wellness Expert and PR Strategist. She has spoken nationally (& internationally) to 3,000+ people where she's inspired audiences on a variety of topics related to lifestyle, business, and visibility. She's been featured on Entrepreneur, AskMen, Medium, Good Morning Arizona, News 12 New Jersey & has guested over 50+ podcasts.
