✦ Sandra Diez of Brisca Olive Oil landed a feature in Food & Wine Magazine directly from our pitch. ✦
$499 · Delivered in 3–5 Business Days
Personalized PR Plan for CPG Brands & Founders
Written By a Publicist, Built For Your Brand.
A custom pitch, a curated outlet list, a full PR strategy, a 1:1 call, and a 6-part training to execute it all. Everything you need to land press...without hiring a $5K/month agency.
Sound familiar?
You have a great product.
The world just doesn't know it yet.
📦You're ready for Whole Foods, Target, or Erewhon — but you don't have the press to back up the conversation.
📧 You've tried pitching journalists before but heard nothing back — and don't know if it was your angle, your email, or your timing.
🏆 You want your brand to win category awards like Good Food Awards, BevNET, or Clean Label Project — but don't know where to start.
🎁 Gift guide season is coming and you have no idea how to get your product in front of editors at Oprah, Bon Appétit, or Food & Wine.
💸You can't justify a $5,000/month PR agency retainer — but you know press would change everything for your brand.
🎙You know podcasts and founder press could build your profile — but pitching yourself feels awkward and you don't know who to reach.
What's Included
Everything you need to start
landing press...done for you.
01
Your Custom PR Strategy
We map out your full PR roadmap — the angles that will resonate, the timing that matters, and the opportunities you're most likely to land based on your brand, your story, and your goals.
A Publicist-Written Pitch
We write your pitch for you...the exact email a publicist would send to a journalist or podcast host on your behalf. It will be compelling, concise, and crafted to get a reply. You send it. We write it.
02
03
Your Dream Outlet & Podcast List
A curated list of the publications, gift guides, podcasts, and opportunities most relevant to your brand...researched and matched to your category, your audience, and your PR goals.
04
30-Minute Strategy Call With Us
Once your plan is delivered, we jump on a 30-minute call together to walk you through it, answer any PR questions you have, and make sure you feel confident and ready to start pitching. Think of it as your personal PR kickoff session.
05
Full Bonus PR Research Course
Learn how to keep the momentum going. Our DIY PR course walks you through finding contacts, crafting follow-ups, responding to media requests, and building your press presence over time.
THE PROCESS
Simple, fast,
and built around you.
01
You tell us your story
After purchase you'll complete a detailed intake form about your brand, your goals, and your dream press wins. The more you share, the better your plan.
02
We build your plan
We get to work...writing your strategy, crafting your pitch, and researching your outlet list. Delivered within 3–5 business days. Then we book your call to review your plan.
03
You/your team implements
You receive everything in a clean, ready-to-use document. Start sending your publicist-written pitch and watch what happens.
Real results
Brands who went from
invisible to featured.
Sandra Diez purchased the Personalized PR Plan for her brand Brisca and landed a feature in Food & Wine Magazine.
Sandra Diez — Founder, Brisca
"I went from zero press to Yahoo, MSN, Medium, and 21Ninety in two months — all from scratch. These two know what they're doing."
Bridge Ochoa, Ayurvedic Practitioner
"I finally know how to talk about my brand and reach the right press contacts. The tools are practical and it actually works."
Laurence Sevagamy — Interior Design Brand
"I was featured in Forbes, Yahoo Finance, and USA Today. The plan showed me exactly where to pitch, who to pitch, and what to say."
Syed Lateef, Real Estate
Built for your category
We specialize in PR for
CPG brands & founders.
The Personalized PR Plan was built for two types of people: product-based brands who want press coverage, gift guide features, and retail credibility — and founders who want to show up as thought leaders in their industry through podcasts, editorial quotes, and speaking opportunities. We understand both lanes and build your plan accordingly.
→ Food & beverage brands seeking editorial and gift guide coverage
→ CPG founders building their thought leadership and podcast presence
→ Product brands submitting to awards like Good Food Awards or BevNET
→ Beauty and wellness brands pursuing Allure, Glamour, and ELLE features
→ Emerging brands preparing for retail conversations at Whole Foods or Target
→ Bootstrapped founders who need press but can't afford agency retainers