Publicist

What do publicists actually do? There are lots of different publicists, but for the most part — we pursue “organic” press opportunities. This means that we don’t pursue paid Ads and instead rely on our relationships with media contacts & our understanding of newsworthy story angles to secure press features. This type of media coverage allows audiences to connect with brands on a much deeper level…because it doesn’t. feel. salesy. People aren’t stupid. We know when we’re being

What Does a Publicist Do, and How Can a Small Business Owner Do Their Own PR? A publicist is like the ultimate hype person for your brand, and an extension of your team! They get you in front of the right people by landing media coverage (magazines, podcasts, TV), sharing your unique story, and helping build a positive brand image. What many small business owners don’t know is that they can actually do their own PR by learning how to implement simple PR strategies. And let's