It takes aligned action to earn media features! And what do we mean by "earned media"? There are many companies out there who are flaunting "pay-to-play" media opportunities which instead of earning the press, you are basically purchasing advertising space.If you have a product-based company—maybe selling organic skincare or beauty products, fragrance-free moisturizer, or the latest all-natural concealer, listen up. Btw—we're Bridget and Lydia, co-founders of Visibility on Pu